Explore PR marketing tips in the crypto and blockchain industry through our informative articles
The crypto world moves very fast. New tokens, partnerships, and Web3 products happen every day. To get noticed, many teams work with Crypto PR agencies. These are experts who help write news and share it with trusted crypto and finance outlets.
So the main question is:
Below is a clear guide showing WUPP Media, WPRO, CryptoPrWire, ChainWire, Surge Social, BTCWire, Key Difference Media, ICODA, Idolme, and CoinBound. Numbers are included where they are known.
Every important announcement needs two things:
Strong and clear press release writing
A good distribution network
If the writing is weak, readers and journalists ignore it.
If the news is sent out to few people, almost no one sees it.
A full-service crypto PR agency does both, they help you write your story, then send it to the right places, investors, and communities.
Most crypto PR agencies provide:
Professional PR and press release writing
Sending news to many crypto and finance websites
Sending PR to crypto news wires
Contacting editors and journalists
Using SEO and keywords to help people find you online
A good agency helps you from the first draft to the final news publication and report.
WUPP Media is a crypto PR and marketing agency. It started in the UK and later opened in Dubai. It helps Web3 and crypto brands get media attention.
Numbers:
Helped 25+ clients with crypto marketing and PR
Helped 10+ crypto projects launch presales
Services:
Press release writing in news style
Sending news to media including CoinTelegraph, Bloomberg, Yahoo Finance, and more
PR help for token launches and partnerships
Good for new projects that want special campaigns, not just usual blasts.
WPRO is a Web3 marketing and PR company. It helps crypto projects reach big media and grow.
Though exact numbers are not public, WPRO is often listed among the best crypto PR agencies.
Services:
Press release writing and distribution
Media partnerships and influencer campaigns
Ongoing PR campaigns and launch support
Best for teams wanting fast work and repeated campaigns, not single announcements.
CryptoPrWire is a crypto PR and distribution platform with clear numbers.
Numbers:
Sends news to 100+ crypto and financial news sites
Covers 80+ countries in North America, Europe, Asia, and Middle East
Trusted by 500+ crypto brands worldwide
Services:
PR and blog writing
Targeted crypto PR distribution
SEO-friendly content to help rank on Google
PR for token launches, listings, partnerships, and more
Ideal for teams wanting guaranteed crypto news coverage and clear global reach.
ChainWire is well-known in crypto PR distribution, with strong and clear numbers.
Numbers:
Linked with 100+ top crypto media outlets like Cointelegraph, Decrypt, CoinDesk, and others
Supports 25 local PR packages in many languages
Trusted by 2,000+ companies globally
Sent 9,500–10,000+ press releases worldwide
Services:
Fast or same-day press release publication
Optional press release writing help
Homepage visibility on many partner sites
Real-time tracking of PR results
Great if you want global reach and proof to show investors.
Surge Social works on Web3 growth, mixing PR, social posts, and community work.
Exact distribution numbers are not public, so here are facts:
Services:
Drafting and editing press releases
Sending news to crypto audiences
Social media help and community campaigns
Extra media pitching for more exposure
Good for projects wanting PR plus social media buzz.
BTCWire is a blockchain newswire and crypto press release network that is growing.
Numbers:
Sends news to 150+ top outlets, from CoinDesk to Business Insider
Only focuses on crypto, blockchain, DeFi, and Web3 news
Offers 4 PR packages for different budgets and reach
Services:
PR writing and editing
Guaranteed coverage in crypto and finance media
Reporting and analysis for each release
Perfect for trading platforms and market crypto products needing crypto and mainstream news.
Key Difference Media is a blockchain marketing and incubation agency with strong data.
Numbers:
17+ years in brand marketing, 11+ years in crypto
Helped raise $550M+ for clients
Supported 114+ projects
Network includes 500+ key opinion leaders, 200+ media partners, 330+ venture firms, and 50+ launchpads
Services:
Research-based press release and content writing
High-level media placements and communication plans
Brand building for big or important blockchain projects
Good for serious projects wanting more than one announcement.
ICODA is a full-service crypto marketing and PR agency known for smart results and global reach. It started in 2017 and helps Web3 brands in exchanges, wallets, GameFi, DeFi, and token launches.
Numbers:
500+ crypto clients including TON, Floki, BingX, Filecoin & BC.GAME
14+ years in blockchain and fintech marketing
Award-winning for digital marketing
Uses AI SEO growth for Google, ChatGPT, and others
Services:
Press release writing and guaranteed media sending
AI SEO, regular SEO, and content creation
Influencer marketing and social media support
Community management and strategy
Reports and research showing real results
Best for Web3 companies wanting smart AI positioning and global brand growth.
IdolMe is a global tech and crypto growth and PR agency. It helps brands grow by telling their story. It has worked since 2013 with startups to big companies.
Numbers:
10+ years in global PR and communication
Contacts 500+ crypto/fintech journalists directly
10,000+ media points in tech and business
Clients grow on average 37% even in slow markets
IdolMe uses a strategy and story model to give brands clear messages with proof of results. It works for Web3, fintech, SaaS, and tech sectors.
Services:
PR strategy, press release writing, and sending
Media and influencer outreach
Community and reputation management
Growth planning and brand positioning
Campaign reports and analysis
Best for long-term crypto and tech brand growth and strong media reach.
CoinBound is a top name in Web3 marketing with strong numbers.
Numbers:
800+ clients including OKX, Nexo, Sui, Gala, Litecoin, and more
Represented 30%+ of top 100 crypto companies by market cap
Done 1,250+ campaigns
Services:
Press release writing and sending
PR campaigns, media outreach, and thought lead marketing
Large Web3 influencer network
Full Web3 marketing with SEO, content, social media, and community work
CoinBound suits big launches, tier-1 exchanges, and large campaigns needing full marketing and PR.
When picking agencies, check these:
Do they write the press release for you?
How many outlets do they send news to (50+, 100+, 150+)?
Are these outlets real and well-known (Cointelegraph, CoinDesk, etc.)?
Do they show clear numbers on clients, campaigns, and countries?
Do they offer SEO, data, and reports to prove success?
A good agency helps you:
Look professional and trusted
Build trust with investors and community
Reach hundreds of thousands or millions of readers
Improve search ranking and findability
Get guaranteed or likely news placements
Save time over doing it yourself
Grow faster with repeatable PR plans
Just posting on X (Twitter), Telegram, or Discord is not enough now.
Professional PR writing and sending helps you:
Reach bigger and different audiences
Build trust through credible publications
Show up in Google, news searches and aggregators
Attract partners, exchanges and investors
Stand out in a crowded Web3 world
Choosing the best crypto PR agency can make a big difference in how far your news spreads and how much trust your project gains. Agencies like WUPP Media, WPRO, CryptoPrWire, ChainWire, Surge Social, BTCWire, Key Difference Media, ICODA, Idolme and CoinBound all do both press release writing and distribution. They help brands reach real crypto audiences.
Many share data like how big their media network is, how many clients and releases they handle, and where they work. This makes it easier to pick the best agency for your goals.
Kartik Sharma is a content strategist and crypto PR writer specializing in blockchain, Web3, and digital marketing. With a passion for simplifying complex topics, he crafts SEO-driven content, press releases, and guides that help crypto startups gain visi
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